Maxis Contractors Group is a business providing commercial and residential contracting services throughout San Antonio, Texas.
The Project
Maxis Contractors Group hired a marketing company to create content for its website. Unfortunately, this person or business simply copied and pasted content from another website and called it a day (a major no-no in the digital marketing world).
Fortunately, a client I work with, The Social Being, is a great marketing company that spotted this mistake right away. Needing new content, The Social Being reached out to me for help.
The Results
I began by running the copied content through a plagiarism checker to remove it immediately. Then, I took the bits of original content and set them aside. From there, I structured a blog post designed to rank well in search engines. By the end of this project, the client had several landing pages of fresh, original, and optimized content.