Digital Marketing

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The Three Main Types of SEO and Why They Matter

Imagine having a treasure map leading people to your website’s door. That’s what SEO does! It’s like a magic spell that makes a website, like WooCommerce One Page Shopping, stand out in the substantial online crowd. It’s not just about words; it’s about making friends with search engines and being the best on the web. …

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Setting Up a Winning Account-Based Marketing Strategy

The average company has a wide range of customers. Certain customers might have smaller budgets. Other customers are key accounts, which typically spend a lot of money. Finding and targeting the people and companies behind those key accounts happy is the foundation of account-based marketing (ABM). If you haven’t heard of an account-based marketing strategy, …

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ecommerce content marketing strategies

13 Proven Ecommerce Content Marketing Strategies That Work

A recent study found that 93.5% of those surveyed purchased at least one item online. And it’s easy to see why. You don’t have to look far to see ecommerce brands everywhere. These days, mom-and-pop stores and any other small businesses can set up ecommerce sites in a few hours or days. That’s going to …

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customer-centric marketing strategy

A Customer-Centric Marketing Strategy for Better Results in 2024

There are a lot of marketing tactics out there. If you haven’t had the best luck with marketing, it could be time to take a more customer-centric approach. According to HubSpot, companies with a customer-centric strategy make 60% more profit than those that aren’t. Now, do I have your attention? Good. I’m going to show why a customer-centric marketing …

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A picture of a rising bar chart with the words Best digital growth agency

Find the Best Digital Growth Agency for Your Business in 2024

Nobody said that achieving digital growth would be easy. Fortunately, you can make things much easier on your business by partnering with a growth agency. But what is a growth marketing agency? What can they do? What can they not do? Which one should you partner with? I get it. It’s understandable to have lots …

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The Best Digital Marketing Certifications to Get in 2024

So, you want to get certified? That’s great, having certifications is always a great way to set yourself apart from your competition. It’s also a good way to get your advancing in your current career path. The thing is, there are a lot of digital marketing certification programs out there. So, what are the best …

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The Best Digital Marketing Books for Better Results in 2024

As anyone (especially me) can tell you, digital marketing can get quite complicated. What worked five, three, or even one year ago might not be working now. And there’s nothing more heartbreaking to a digital marketer than seeing their rankings and traffic drop. If you’re getting frustrated with or about to throw in the towel …

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Referral Programs vs Affiliate Programs: What’s Best in 2024?

Everyone in the business world, from internet marketers to CEOs understand the importance of marketing. With that said, there are many types of marketing that your company can start using. Considering that, you might be determining between affiliate programs vs referral programs. When done correctly, both referral marketing and affiliate marketing are great ways to grow …

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